Libros de Negocios y administración 3458 resultados

Harvard Business Essentials

Strategic execution drives business success. This book covers strategy from the ground up, explaining what strategy is, how to put together a strategic plan, what tools and resources are necessary to execute it, and how to measure results. The Harvard Business Essentials series provides comprehensive advice, personal coaching, background information, and guidance on the most re...

Harvard Busines School Press

The Lessons Learned Series Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out--with Lessons Learned. Concise and engaging, each volume in this new series offers twelve to fourteen insightful essays by top leaders in business, the public sector, and academia on the most pressing issues they've faced. A c...

Harvard Busines School Press

Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges? Now you can find out--with Lessons Learned. Concise and engaging, each volume in this new series offers 12-14 insightful essays by top leaders in industry, the public sector, and academia on the most pressing issues they've faced. The contributors share surprisingly persona...

Robert Kaplan / David Norton

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and be...

Michael Lewis

The real story of the crash began in bizarre feeder markets where the sun doesn't shine and the SEC doesn't dare, or bother, to tread: the bond and real estate derivative markets where geeks invent impenetrable securities to profit from the misery of lower--and middle--class Americans who can't pay their debts. The smart people who understood what was or might be happening were...

Travis Bradberry & Jean Greaves

Based on a decade-long study that focused on the skills that produce outstanding leadershipperformance from those that are inconsequential or harmful. Readers can now discoverthese "Adaptive Leadership" skills in a concise, how-to format, which includes access to thebest- selling online leadership 360-degree test, 360 Refined. ...

George Lois

George Lois is advertising s most famous art director. He founded the creative revolution that spawned modern advertising, as his iconoclastic talent created icons dramatizing the problems, solutions, foibles, and promises of American life. Astute media critics recognize Lois as a pioneering avant-garde mover of the culture. In this mind-boggling archaeological dig into his oue...

Ben Dattner

FROM HIS YEARS OF EXPERIENCE CONSULTING to leading companies, psychologist Ben Dattner has discovered that at the root of the worst problems we confront at work is the skewed allocation of blame and credit. In so many workplaces, people feel they're playing a high-stakes game of "blame or be blamed," which can be disastrous for the individuals who get caught up in it and can si...

Varios Autores

Guía de acceso rápido al marketing en redes sociales explica de qué modo utilizar las redes sociales para convertirlas y en herramientas de marketing que pueden aumentar las ventas de productos, el nivel de satisfacción de los clientes y mejorar tas relaciones profesionales. ...

Robert T. Kiyosaki

The rich get richer. The poor get poorer. The author reveals the secrets of how the wealthiest Americans become even wealthier, and how all Americans can learn how to benefit from some simple investing secrets - merely by knowing where and how to invest their money. ...

Robert T. Kiyosaki

This book is excellent reading and is inspirational for a person who doesn't realize the difference between a employee and a rich man or woman. How it relates to a career as an employee or a self employed person versus a business and investment person. How this CashFlow Quadrant affects our lives, past and future. ...

Hill, Napoleon

Napoleon Hill, America's most beloved motivational author, devoted 25 years to finding out how the wealthy became that way. After interviewing over 500 of the most affluent men and women of his time, he uncovered the secret to great wealth based on the notion that if we can learn to think like the rich, we can start to behave like them. By understanding and applying the thirtee...

Miguel Amaya

Con el texto Gestión moderna de salarios e incentivos, se pretende dotar al lector, ya sea estudiante, analista, ingeniero o responsable de las compensaciones en la empresa, de las herramientas necesarias para diseñar un programa de compensaciones e incentivos salariales que le permitan atraer, contratar y mantener personas altamente motivadas, productivas y eficientes en el l...

Ralph Sawyer

Rhonda Abrams

This number-one selling business planning guide in the U.S. includes expert help, worksheets to jumpstart the process, a sample business plan, tips on impressing funders, winning tips for competitions, and more. Used in the top business schools throughout the nation, including Stanford; M.I.T.; University of Denver; Hass School of Business, UC Berkeley; and Cornell. Hundreds of...

Margaret J. Wheatley

We live in a time of chaos, rich in potential for new possibilities. A new world is being born. We need new ideas, new ways of seeing, and new relationships to help us now. New science—the new discoveries in biology, chaos theory, and quantum physics that are changing our understanding of how the world works—offers this guidance. It describes a world where chaos is natural, whe...

Robinson Wells

Lashinsky, Adam

INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and i...

Kevin Hogan

Hay personas que parecen tener un don especial. Cuando hablan con otros son capaces de transmitir las ideas de tal forma que, casi de manera automática, consiguen el apoyo de la gente.Hay una diferencia entre la persona que sabe hablar bien y aquella que, además, es capaz de convencer y persuadir. No se trata de manipular, sino de lograr de buena gana la cooperación de otros. E...

Harvard Business Review

Assemble and steer teams that get results. These ten essential Harvard Business Review articles will help you ramp up your team's performance, rally the troops and keep them accountable, fight constructively, and set goals everyone can agree on.Leading global experts including Jon Katzenbach, Theresa Amabile, and Tamara Erickson provide insights and advice that you need to:• Mo...

Harvard Business Review

Take your business into the future—the right way. In these ten definitive Harvard Business Review articles, the world's foremost authorities on innovation demonstrate how to place the right bets when picking ideas to pursue, tweak new ventures through experimentation, and tailor your efforts to meet customers' most pressing needs.Innovation luminaries including Peter Drucker, R...

Harvard Business Review

Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.Leading global experts including Theodore Levitt and Clayton Christensen provide the insights and advice that...

Rita Gunther Mcgrath

The context of business has changed so rapidly over the past few decades that it may be time for a new lexicon. At the very least, it's time to challenge some of the established thinking about strategy and competition that used to drive business advantage—but no longer does.In this book, strategy expert and Columbia Business School professor Rita McGrath takes on one of most fu...

Nancy Duarte

TAKE THE PAIN OUT OF PRESENTATIONS.Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you:• Win over tough crowds• Organize a coher...

Harvard Business Review

DON'T LET YOUR FEAR OF FINANCE GET IN THE WAY OF YOUR SUCCESSCan you prepare a breakeven analysis? Do you know the difference between an income statement and a balance sheet? Or understand why a business that's profitable can still go belly-up? Has your grasp of your company's numbers helped—or hurt—your career?Whether you're new to finance or you just need a refresher, this go...

Bryan A. Garner

DON'T LET YOUR WRITING HOLD YOU BACK.When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over.The HBR Guide to Better Business Writing, by writing e...

Harvard Business School Press

ARE YOUR WORKING RELATIONSHIPS WORKING AGAINST YOU?To achieve your goals and get ahead, you need to rally people behind you and your ideas. But how do you do that when you lack formal authority? Or when you have a boss who gets in your way? Or when you're juggling others' needs at the expense of your own?By managing up, down, and across the organization. Your success depends on...

Harvard Business Review

IS YOUR WORKLOAD SLOWING YOU—AND YOUR CAREER—DOWN?Your inbox is overflowing. You're paralyzed because you have too much to do but don't know where to start. Your to-do list never seems to get any shorter. You leave work exhausted but have little to show for it.It's time to learn how to get the right work done.In the HBR Guide to Getting the Right Work Done, you'll discover how ...

Harvard Business Review

MEET YOUR GOALS—ON TIME AND ON BUDGET.How do you rein in the scope of your project when you've got a group of demanding stakeholders breathing down your neck? And map out a schedule everyone can stick to? And motivate team members who have competing demands on their time and attention?Whether you're managing your first project or just tired of improvising, this guide will give ...

Terry Leahy

From one of the world's most admired business leaders, here is a remarkable bookthat will forever change the way you think about management.The meteoric rise of UK supermarket chain Tesco from humble beginnings to its current status as one of the largest retailers in the world can be largely credited to one man—its recently departed CEO, Terry Leahy. Leahy's unflagging drive an...