0
SHOE DOG: A MEMOIR BY THE CREATOR OF NIKE

SHOE DOG: A MEMOIR BY THE CREATOR OF NIKE

KNIGHT, PHIL

Q. 230
IVA incluido
No disponible
Editorial:
GALLERY BOOKS
ISBN:
978-1-5011-3592-7
Q. 230
IVA incluido
No disponible
Añadir a favoritos

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight "offers a rare and revealing look at the notoriously media-shy man behind the swoosh" ( Booklist, starred review), illuminating his company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.
Bill Gates named Shoe Dog one of his five favorite books of 2016 and called it "an amazing tale, a refreshingly honest reminder of what the path to business success really looks like. It's a messy, perilous, and chaotic journey, riddled with mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few CEOs are willing to do."
Fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike's annual sales top $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.
But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers--as well as his many thrilling triumphs. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.
Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand--and a culture--that changed everything.

Artículos relacionados

  • THE SIRENS' CALL
    THE SIRENS' CALL
    CHRIS HAYES
    From the New York Times bestselling author and MSNBC and podcast host, a powerful wide-angle reckoning with how the assault from attention capitalism on our minds and our hearts has reordered our politics and the very fabric of our societyWe all feel it—the distraction, the loss of focus, the addictive focus on the wrong things for too long. We bump into the zombies on their ph...
    Disponible

    Q. 330

  • MINDMASTERS
    MINDMASTERS
    SANDRA MATZ
    "There are more digital pieces of data than stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology. As algorithms become increasingly adept at accessing our minds, they also become more and more powerful at controlling it-enticing us to buy a certain product or vote for a certain political candidate. Som...
    Disponible

    Q. 310

  • HOUSE OF HUAWEI
    HOUSE OF HUAWEI
    EVA DOU
    The untold story of the mysterious company that shook the world. On the coast of southern China, an eccentric entrepreneur spent three decades steadily building an obscure telecom company into one of the world's most powerful technological empires with hardly anyone noticing. This all changed in December 2018, when the detention of Meng Wanzhou, Huawei Technologies' female scio...
    Disponible

    Q. 220

  • HIDDEN POTENTIAL
    HIDDEN POTENTIAL
    ADAM GRANT
    #1 New York Times Bestseller“This brilliant book will shatter your assumptions about what it takes to improve and succeed. I wish I could go back in time and gift it to my younger self. It would’ve helped me find a more joyful path to progress.”—Serena Williams, 23-time Grand Slam singles tennis championThe #1 New York Times bestselling author of Think Again illuminates how we ...
    Disponible

    Q. 145

  • POSITIVITY AND GROWTH (HBR EMOTIONAL INTELLIGENCE SERIES)
    POSITIVITY AND GROWTH (HBR EMOTIONAL INTELLIGENCE SERIES)
    HARVARD BUSINESS REVIEW / CAROL DWECK / EMMA SEPPALA / SHAWN ACHOR / KIM SCOTT
    Embrace the power of positivity.Research shows a strong link between positive emotions and high performance. When you cultivate a positive mindset, you open yourself to a world of possibilities--to learning, to change, to hearing other perspectives.This book explores how positivity fuels personal and professional growth. When you cultivate a positive outlook, you'll learn to em...
    Disponible

    Q. 210

  • TRIPLE FIT STRATEGY
    TRIPLE FIT STRATEGY
    CHRISTOPH SENN / MEHAK GANDHI
    It's time for companies to rethink their growth logic. Business relationships are still dominated by a narrow perspective--trying to match products to customer needs and making deals. It's a buyer-seller relationship built on a transactional mindset, and it's not how you should be doing business. There's a better way--orchestrating growth--in which suppliers and customers colla...
    Disponible

    Q. 360

Otros libros del autor

  • NUNCA PARES
    NUNCA PARES
    KNIGHT, PHIL
    Todo comenzó con 50 dólares y una idea descabellada: importar calzado deportivo económico de gran calidad desde Japón y venderlo en la cajuela de su coche. Progresivamente, este pequeño negocio se convirtió en una start-up exitosa que revolucionó el mercado, creó una marca universal e innovadora y ha crecido gracias a su fe profunda en el espíritu del deporte hasta convertirse ...
    Disponible

    Q. 220

  • NUNCA TE PARES
    NUNCA TE PARES
    KNIGHT, PHIL
    La historia jamás contada detrás de Nike, la marca deportiva más icónica del mundo, narrada por su creador.Phil Knight, director general de Nike, nos cuenta por primera vez la auténtica historia detrás de la empresa que fundó en 1962, que hoy en día factura más de 30.000 millones de dólares al año, y cuyo logo ha llegado a ser un símbolo global, el icono más ubicuo y recon...
    No disponible

    Q. 275

  • SHOE DOG
    SHOE DOG
    KNIGHT, PHIL
    "In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple ...
    No disponible

    Q. 295

  • SHOE DOG: YOUNG READERS EDITION
    SHOE DOG: YOUNG READERS EDITION
    KNIGHT, PHIL
    You must forget your limits.It was only when Nike founder Phil Knight got cut from the baseball team as a high school freshman that his mother suggested he try out for track instead. Knight made the track team and found that not only could he run fast but also, more importantly, he liked it.Ten years later, young and searching, Knight borrowed fifty dollars from his father and ...
    No disponible

    Q. 140

  • NUNCA PARES:
    NUNCA PARES:
    KNIGHT, PHIL
    Phil Knight, el gurú de los negocios detrás del la multimillonaria marca Nike, nos relata por primera vez su trayectoria hacia el éxito.Phil Knight habla por primera vez de la auténtica historia detrás de Nike, la empresa que fundó en 1962, que hoy factura más de 30 000 millones de dólares al año, y cuyo logo ha llegado a ser un símbolo global, el icono más ubicuo y reconocido ...
    No disponible

    Q. 200

Otros clientes también compraron

  • THE ONE THING: THE SURPRISINGLY SIMPLE TRUTH BEHIND EXTRAORDINARY RESULTS
    THE ONE THING: THE SURPRISINGLY SIMPLE TRUTH BEHIND EXTRAORDINARY RESULTS
    KELLER, GARY / PAPASAN, JAY
    Since its April, 2013 publication The ONE Thing has made more than 125 appearances on national bestseller lists, including #1 Wall Street Journal, New York Times, USA Today, Publisher s Weekly, Entertainment Weekly, Los Angeles Times, Reuters, BookScan, and 800CEOREAD. The ONE Thing was chosen one of the Top 5 Business Books of 2013 by Hudson s Booksellers and one of Top 30 Bus...
    Disponible

    Q. 280

  • THE TIPPING POINT (EDICIÓN INTERNACIONAL)
    THE TIPPING POINT (EDICIÓN INTERNACIONAL)
    MALCOLM GLADWELL
    The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm G...
    No disponible

    Q. 120

  • FOUR THOUSAND WEEKS
    FOUR THOUSAND WEEKS
    OLIVER BURKEMAN
    AN INSTANT NEW YORK TIMES BESTSELLER"Provocative and appealing . . . well worth your extremely limited time." —Barbara Spindel, The Wall Street JournalThe average human lifespan is absurdly, insultingly brief. Assuming you live to be eighty, you have just over four thousand weeks.Nobody needs telling there isn’t enough time. We’re obsessed with our lengthening to-do lists, our ...
    No disponible

    Q. 290