0
THE LEAN STARTUP

THE LEAN STARTUP

HOW TODAY'S ENTREPRENEURS USE CONTINUOUS INNOVATION TO CREATE RADICALLY SUCCESSFUL BUSINESSES

RIES, ERIC

Q. 330
IVA incluido
Único ejemplar, sujeto
a disponibilidad
Editorial:
VINTAGE
ISBN:
978-0-307-88789-4
Q. 330
IVA incluido
Único ejemplar, sujeto
a disponibilidad
Añadir a favoritos

"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"

Artículos relacionados

  • TIME ANXIETY
    TIME ANXIETY
    CHRIS GUILLEBEAU
    A powerful antidote to deadline dread, time guilt, and chronic rushing—from the New York Times bestselling author of The $100 StartupIn a world obsessed with squeezing the most out of every moment, the fear of falling behind can trap us in a paralyzing stress cycle. Incomplete to-do lists, unanswered emails, and unmet life goals haunt our thoughts, leaving us overstimulated and...
    Disponible

    Q. 200

  • NO MORE TEARS
    NO MORE TEARS
    GARDINER HARRIS
    An explosive, deeply reported exposé of Johnson & Johnson, one of America’s oldest and most trusted pharmaceutical companies—from an award-winning investigative journalist One day in 2004, Gardiner Harris, a pharmaceutical reporter for The New York Times, was early for a flight and sat down at an airport bar. He struck up a conversation with the woman on the barstool next to hi...
    Disponible

    Q. 295

  • WILD COURAGE
    WILD COURAGE
    JENNY WOOD
    A bold, empowering, and energizing guide to embracing your ambition and chasing after what you want from an executive who spent nearly two decades climbing the ranks at Google.What if the traits you need to get ahead are the exact opposite of what you’ve been told?To be successful you need to be Weird, Selfish, Shameless, Obsessed, Nosy, Manipulative, Brutal, Reckless, and Boss...
    Disponible

    Q. 200

  • THE NEXT CONVERSATION
    THE NEXT CONVERSATION
    JEFFERSON FISHER
    From communication expert Jefferson Fisher, the definitive book on making your next conversation the one that changes everythingNo matter who you’re talking to, The Next Conversation gives you immediately actionable strategies and phrases that will forever change how you communicate. Jefferson Fisher, trial lawyer and one of the leading voices on real-world communication, offer...
    Disponible

    Q. 310

  • CONFLICT RESILIENCE
    CONFLICT RESILIENCE
    ROBERT BORDONE / JOEL SALINAS
    Two former Harvard faculty--one an internationally-recognized negotiator and conflict management expert from Harvard Law, the other a leading behavioral neurologist and cutting-edge scientist from Harvard Med--join forces to introduce conflict resilience: the radical act of sitting in and growing from conflict to break the bad habits that sabotage our politics, workplaces, an...
    Disponible

    Q. 310

  • THE NEXT CONVERSATION
    THE NEXT CONVERSATION
    JEFFERSON FISHER
    From communication expert Jefferson Fisher, the definitive book on making your next conversation the one that changes everythingNo matter who you’re talking to, The Next Conversation gives you immediately actionable strategies and phrases that will forever change how you communicate. Jefferson Fisher, trial lawyer and one of the leading voices on real-world communication, offer...
    Disponible

    Q. 200

Otros libros del autor

  • EL MÉTODO LEAN STARTUP
    EL MÉTODO LEAN STARTUP
    RIES, ERIC
    El método Lean Startup supone un nuevo enfoque que se está adoptando en todo el mundo para cambiar la forma en que las empresas crean y lanzan sus productos.Eric Ries define una startup como una organización dedicada a crear algo bajo condiciones de incertidumbre extrema. Esto se cumple tanto para aquellas personas que trabajan en el garaje de su casa como para un grupo de prof...
    Disponible

    Q. 250

  • EL CAMINO HACIA EL LEAN STARTUP
    EL CAMINO HACIA EL LEAN STARTUP
    RIES, ERIC
    El camino hacia el Lean Startup explica cómo empresas de todo tipo pueden incrementar sus ingresos, impulsar la innovación y convertirse en organizaciones preparadas para sacar partido de las inmensas oportunidades que nos brinda el siglo XXI. Si en el bestseller El método Lean Startup el autor dirigía su atención hacia las startups de éxito, en esta ocasión lo hace hacia un nu...
    No disponible

    Q. 295

Otros clientes también compraron

  • ZERO TO ONE
    ZERO TO ONE
    THIEL, PETER
    EVERY MOMENT IN BUSINESS HAPPENS ONLY ONCE. The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won't make a search engine. And the next Mark Zuckerberg won't create a social network. If you are copying these guys, you aren't learning from them. It's easier to copy a model than to make something new: doing what we already know how to do ta...
    No disponible

    Q. 190