Búsqueda de Editorial : BIS PUBLISHERS B.V. 7 resultados

Nielsen, Dorte / Sarah Thurber

People who are good at creating ideas are good at seeing connections. Could teaching people to see connections be a way to help them be more creative?Over the years, there's a need for a book on creativity that complements the teaching of the creative process and tools and gives you a practical approach to how to enhance your innate ability to think creatively. This book as an ...

Calabretta, Giulia

Design professionals' in innovation are no longer just executors of new product and/or service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. Their rol is growing towards a more strategic one. In order to effectively play this role, design professionals need to master a set of strategic practic...

De Heus, Geurt Jan

You are negotiating every day, whether it's with business partners, colleagues, in the community or at home. The challenge isn't to get as much for yourself as you can at the other's expense. It's in the art of searching together for possibilities that serve as many interests as possible. The premise of this book is that it's both possible and necessary to create value together...

Crucq, Gaby

Conceptual thinking involves adding vision to a product, service, or organisation. Content is key, as it determines the coherence of the concept. Consumers want to experience every aspect of the concept. In addition, the producer must meet the emotional and functional needs of the consumer. Therefore, while it is necessary to "think conceptually", it is also important to "do co...

Varios Autores

This handbook will change the way you think about how events change the world you live in. It shows the way to re-design your world on one sheet of paper using the #EventCanvas. This book identifies the starting point of any event and outlines steps of how events come to life. It focuses on the DNA of specific aspects of events, and provides insight into how to observe and anal...

Uyens, Bjorn

For anyone with a great idea, in any organization with or without an innovation center, and especially for aspiring entrepreneurs. The Startup Game is just the thing for you. It is a beautifully designed, experiential card game. You can get feedback on a business idea, gather valuable customer insights, or even rethink your marketing strategy. ...

Conny Bakker

Products that Last starts where most books on product development end. This new edition (first self-published by the TU Delft in 2014) contains new examples and insights from recent publications. From the perspective of designers and entrepreneurs, once a product has been designed, produced and sold, it disappears beyond the newness horizon. They are little aware of the opportu...