Búsqueda de Editorial : AMACOM 8 resultados

Holtz, Shel

Gloor, Peter / Cooper, Scott

'Coolhunting' and 'swarm creativity' are powerful concepts about identifying emerging trends and discovering the key trendsetters. They are about uncovering hidden innovation and innovators and they include the how and why new ideas and new knowledge are converted into products and services that correspond to the collective human mindset. Coolhunting involves making observation...

Royal, Mark / Agnew, Tom

There are a lot of frustrated people in most workplaces today. We're not talking about the incorrigible office grump or the permanent slacker. Instead, we're referring to dedicated workers who are being prevented from achieving their peak potential by organizational obstacles. Better enabling these employees to succeed represents an untapped avenue for radically improving produ...

Jeff Fromm / Christie Garton

The numbers cannot be ignored: eighty million Millennials wielding $200 billion in buying power are entering their peak earning and spending years. Companies that think winning their business is a simple matter of creating a Twitter account and applying outdated notions of "cool" to their advertising are due for a rude awakening. "Marketing to Millennials "is both an enlighteni...

Kristi Hedges

Great leaders inspire action with their words. They spark enthusiasm and commitment. With a single conversation, they can change the direction of someone's life.Everyone wants to be the kind of leader who energizes and mobilizes others?yet too few are. Why is it so challenging to crack the code?Executive coach Kristi Hedges spent years studying exactly what inspiring leaders do...

Webb, Nicholas J

What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you're well on your way to success."-...

De Jong, Rob-Jan

Business schools, leadership gurus, and strategy guides agree--leaders must have a vision. But the sad truth is that most don't...or at least not one that compels, inspires, and energizes their people. How can something so essential be practiced so little in real life?Vision may sound like a rare quality, unattainable by all except a select few--but nothing could be further fro...

Stephen Wunker