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Búsqueda de LIBROS DEL AUTOR: roger martin 4 resultados

  • JUGAR PARA GANAR
    JUGAR PARA GANAR
    A. G. LAFLEY Y ROGER L. MARTIN / A.G. LAFLEY / ROGER MARTIN
    Jugar para ganar, un destacado best seller en The Wall Street Journal y The Washington Post, describe el enfoque estratégico que A. G. Lafley, en colaboración con el asesor estratégico Roger L. Martin, utilizó para duplicar las ventas de P&G, cuadruplicar sus ganancias y aumentar su valor de mercado en más de cien mil millones de dólares siendo el CEO de la compañía entre los a...
    No disponible

    Q. 220

  • WHEN MORE IS NOT BETTER: OVERCOMING AMERICA'S OBSESSION WITH ECONOMIC EFFICIENCY
    WHEN MORE IS NOT BETTER: OVERCOMING AMERICA'S OBSESSION WITH ECONOMIC EFFICIENCY
    ROGER MARTIN
    "American democratic capitalism is in danger. How can we save it? For its first 200 years, the American economy exhibited truly impressive performance. The combination of democratically elected governments and a capitalist system worked, with ever-increasing levels of efficiency, spurred by division of labor, international trade, and scientific management of companies. By the n...
    No disponible

    Q. 305

  • CREATING GREAT CHOICES: A LEADER'S GUIDE TO INTEGRATIVE THINKING
    CREATING GREAT CHOICES: A LEADER'S GUIDE TO INTEGRATIVE THINKING
    RIEL, JENNIFER / ROGER MARTIN
    Move Beyond Trade-Off ThinkingWhen it comes to our hardest choices, it can seem as though making trade-offs is inevitable. But what about those crucial times when accepting the obvious trade-off just isn't good enough? What do we do when the choices in front of us don't get us what we need? In those cases, rather than choosing the least worst option, we can use the models in fr...
    No disponible

    Q. 320

  • THE DESIGN OF BUSINESS: WHY DESIGN THINKING IS THE NEXT COMPETITIVE ADVANTAGE
    THE DESIGN OF BUSINESS: WHY DESIGN THINKING IS THE NEXT COMPETITIVE ADVANTAGE
    ROGER MARTIN
    No disponible

    Q. 350