0
WHAT YOU DO IS WHO YOU ARE

WHAT YOU DO IS WHO YOU ARE

HOW TO CREATE YOUR BUSINESS CULTURE

BEN HOROWITZ

Q. 260
IVA incluido
Disponible
Editorial:
HARPER
ISBN:
978-0-06-287133-6
Q. 260
IVA incluido
Disponible
Añadir a favoritos

Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times.

Ben Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which they were raised often shapes them?yet a few leaders have managed to shape their times. In What You Do Is Who You Are, he turns his attention to a question crucial to every organization: how do you create and sustain the culture you want?

To Horowitz, culture is how a company makes decisions. It is the set of assumptions employees use to resolve everyday problems: should I stay at the Red Roof Inn, or the Four Seasons? Should we discuss the color of this product for five minutes or thirty hours? If culture is not purposeful, it will be an accident or a mistake.

What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building?the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, a man convicted of murder who ran the most formidable prison gang in the yard and ultimately transformed prison culture.

Horowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture.

What You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted?

Who you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do. This book aims to help you do the things you need to become the kind of leader you want to be?and others want to follow.

Artículos relacionados

  • THE LITTLE BOOK OF DATA
    THE LITTLE BOOK OF DATA
    JUSTIN EVANS
    Data is not about number crunching. It's about ideas. And when used properly (read: ethically), it is an incredibly powerful problem solver. And yet, many otherwise savvy people seem to be in data denial. They seem not to grasp that data--using and understanding it well--is the way we solve problems in the twenty-first century. As professionals, citizens, and leaders of every t...
    Disponible

    Q. 310

  • THE SYSTEMS LEADER
    THE SYSTEMS LEADER
    ROBERT E. SIEGEL
    A groundbreaking blueprint for mastering "cross-pressures" in a rapidly changing world, teaching leaders to execute and innovate, think locally and globally, and project ambition and statesmanship alike--from a Stanford Business School lecturer and consultant to some of the biggest and most innovative CEOsSince the start of this century, businesses have confronted a series of e...
    Disponible

    Q. 200

  • THE NEW SCIENCE OF MOMENTUM
    THE NEW SCIENCE OF MOMENTUM
    DON YAEGER / BERNARD B. BANKS
    Learn how to capture--and keep--the awesome power of momentum! Most leaders believe in momentum--a phenomenon that's easy to perceive but difficult to define. Which is why so few have been able to explain how to spark it, sustain it, or steer it to unbridled success. Until now. In this groundbreaking book, bestselling author Don Yaeger and leadership expert Bernie Banks uncov...
    Disponible

    Q. 310

  • START WITH WHY 15TH ANNIVERSARY EDITION
    START WITH WHY 15TH ANNIVERSARY EDITION
    SIMON SINEK
    The inspiring, life-changing bestseller updated for its 15th anniversary with a new foreword by the authorIn 2009, Simon Sinek ignited a movement to help people find a greater sense of purpose at work and added a new word to the lexicon of business: WHY. People and companies now regularly talk about their WHY. Sinek’s videos have been seen by over a billion people around the wo...
    Disponible

    Q. 200

  • THE AI CON
    THE AI CON
    EMILY M. BENDER / ALEX HANNA
    A smart, incisive look at the technologies sold as artificial intelligence, the drawbacks and pitfalls of technology sold under this banner, and why it's crucial to recognize the many ways in which AI hype covers for a small set of power-hungry actors at work and in the world. Is artificial intelligence going to take over the world? Have big tech scientists created an artificia...
    Disponible

    Q. 240

  • NO MORE TEARS
    NO MORE TEARS
    GARDINER HARRIS
    An explosive, deeply reported exposé of Johnson & Johnson, one of America’s oldest and most trusted pharmaceutical companies—from an award-winning investigative journalist One day in 2004, Gardiner Harris, a pharmaceutical reporter for The New York Times, was early for a flight and sat down at an airport bar. He struck up a conversation with the woman on the barstool next to hi...
    Disponible

    Q. 295

Otros libros del autor

  • EMPRENDER Y LIDERAR UNA STARTUP
    EMPRENDER Y LIDERAR UNA STARTUP
    BEN HOROWITZ
    Este libro es la traducción al español del best seller The Hard Thing About Hard Things escrito por el respetado emprendedor e inversor Ben Horowitz. Euforia y terror es lo que sienten muchos emprendedores y empresarios en su trabajo. Ben Horowitz sintió lo mismo cuando pasó de tener la startup tecnológica más prometedora de Silicon Valley a estar en plena crisis sin tesorería ...
    Único ejemplar, sujeto
    a disponibilidad

    Q. 230

  • THE HARD THING ABOUT HARD THINGS
    THE HARD THING ABOUT HARD THINGS
    BEN HOROWITZ
    A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one.In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, draws on his own story of founding, running, selling, buying, managing, and investing...
    No disponible

    Q. 310