- Editorial:
- HARVARD BUSINESS REVIEW PRESS
- Año de edición:
- 2014
- Materia:
- Negocios y administración
- ISBN:
- 978-1-62527-175-4
- Páginas:
- 368
- Encuadernación:
- TAPA BLANDA
CONSCIOUS CAPITALISM, WITH A NEW PREFACE BY THE AUTHORS
MACKEY, JOHN
At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future.
Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue that both business and capitalism are inherently good, and they use some of todays best-known and most successful companies to illustrate their point. From Southwest Airlines, UPS, and Tata to Costco, Panera, Google, the Container Store, and Amazon, todays organizations are creating value for all stakeholdersincluding customers, employees, suppliers, investors, society, and the environment.
Read this book and youll better understand how four specific tenetshigher purpose, stakeholder integration, conscious leadership, and conscious culture and managementcan help build strong businesses, move capitalism closer to its highest potential, and foster a more positive environment for all of us.
