OPEN TOURISM

OPEN TOURISM (Libro en papel)

OPEN INNOVATION, CROWDSOURCING AND CO-CREATION CHALLENGING THE TOURISM INDUSTRY

Q. 2.530
IVA incluido
No disponible
Editorial:
SPRINGER VERLAG
Materia
Negocios y Administración
ISBN:
978-3-642-54088-2

This book examines the concepts of open innovation, crowdsourcing and co-creation from a holistic point of view and analyzes them considering their suitability to the tourism industry. Methods, theories and models are discussed and examined ...